5 Steps to Create Custom QR Codes Using an Online QR Code Generator
So QR Codes have made a huge comeback in the last few years
and the benefits are obvious. The problem though, is that most QR Codes
still look like they are from the 90’s. This doesn’t have to be the case
though, all you really need is a decent online QR Code generator.Just make sure that QR Code Generator is Free.
Take the opportunity during the coronavirus (COVID-19) pandemic to
brush up on your business and marketing goals. If you are out of ideas
what to do, check out how QR Codes can take your business to the next
level.
Step 1 – Choose your QR Code type
Start by selecting your QR Code type
Ok, so what can I do with QR Codes?
Well, QR Codes have a huge range of functions. Here are some examples to get your thought train on the roll.
Whichever one you choose though, we definitely recommend you always go for Dynamic QR Codes.
This gives you a ton of benefits and features! The main benefit is that
if you change your mind, you can always change the contents of your QR
Code later.
Let’s say you already printed your QR Codes. The initial idea was for
people to visit your website, but now you thought that it would be a
lot more better if they landed on your instagram page or you want to put
them in an email funnel. Well no problem! With the Pageloot Online QR
Code Generator you can do just all that and even more.
The second big benefit is that you can track all the people who scan your QR Code. You can see an instant overview of who scanned your codes, where and when.
As an extra bonus, Pageloot lets you add a Facebook Pixel or Google tracking code.
This allows you to create lookalike audiences, retarget visitors.
Essentially you can digitalize your analog physical customers. Or create
a new target segment based on their characteristics. How powerful is
that?
Step 2 – Enter your content
Enter your website or desired content
Now the next step is the most important one. You want to enter your
your content, depending on the QR Code type that you chose from step 1.
For example, if you chose a Website QR Code type, you want to enter the
URL of your website and also a unique name for the code. The name is
just for your reference, so it will be easier to find later once you are
a QR Code pro and have hundreds of codes.
This is also one of the easiest and quickest steps of the 5. So as it
is quite straightforward, we probably don’t need to stop here too much.
Step 3 – Get that unique brand look
Give your QR Code that custom look
Let’s be honest, the default pixelated QR Codes are just, well…
boring and ugly. All your custom QR codes created with Pageloot can
match your brand image to increase CTA and drive more customer
engagement. This way the QR Code feels like an integral part of your
brand’s message and connects with the customer seamlessly, boosting
conversions and ROI.
Add custom QR Code frames, shapes, gradients, logos for your brand –
just about anything you can imagine. The best part is you don’t even
need to hire a designer. If you are not very skilled in designing
things, no need to worry – we have a set of ready made templates for you
to choose from!
Step 4 – Test your QR Code
Test drive your QR Code before launch
So now we should blast that QR Code everywhere right? Well, it’s
better to be safe than sorry, so let’s just test your QR Code first.
Feel free to use your smartphone, it should have an integrated QR Code
scanner built into the camera app.
Alternatively, if you want to get more details and verify that everything is working properly, we can use a free QR Code reader for this task. This will tell us exactly if everything is working and performing the way it should.
Step 5 – Track your success
Track your QR Code campaign success metrics
Well alright, alright, alright. Now is the time to launch!
Before printing your QR Code, make sure you download it in vector
format, so regardless of the size of the print, it will always be sharp.
Vector format (.svg, .pdf and .eps) are infinitely sharp in size, so
you could even print this on a huge skyscraper building wall if you
decided to.
Now that the QR Codes are out there and people are scanning them, it
would be great to know how they are performing, right? The Pageloot QR Code generator and scanner tools offer you just that.
Not only can you see when your QR Code was scanned, but you can also
see from where, what browser they were using and a lot of other really
interesting details that can help you make better decisions with your
marketing campaigns.
If you need to create QR Codes online, be sure to check out this Free QR Code Generator.
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